Heat Magazine: CSP

Heat Magazine: CSP

Introduction - Heat Media pack

What 3 things does Heat offer to its reader?

- In print – "we bring readers a truly unique, quality

experience, our Unmissable entertainment edit and our all-inclusive approach promises style for everybody, no matter what shape or size."

What does the page say that Heat offers readers?

- Celebrity news: "heat is the beating heart of the

showbiz world. We ensure heat readers are always in the know and give them conversation-

starters they can show off about to their mates down the pub. Our journalists have the answers to the questions before they’ve even been asked. We help celebrities to talk about their biggest secrets and we find the funny, wherever it’s hiding.

What other content does Heat magazine offer its readers aside from celebrity news?

- The magazine also offers Fashion & Lifestyle as well as Entertainment.

What is Heat magazine's audience profile?

• FEMALE/MALE: 90% / 10%
• AVG AGE: 37
• AGE PROFILE: 52% AGED 15/34 (14% 15-24, 37% 25-34)
• SEGMENT: 50% ABC1
• MARITAL STATUS: 57% MARRIED (or living with partner) / 43% single

Media Representations:

What type of celebrities appear on the front cover of Heat?

- Prince Harry, Meghan Markle, Victoria Beckham, Liam Payne, Cheryl Cole and more.

How are celebrities represented in Heat? 

- The are represented in a negative light because they are gossiping about them and discussing their scandals as well as personal lives

How are women represented on the cover of Heat? 

- Women are portrayed in a negative light, often being the centre of drama and being captured in photos by the paparazzi unknowingly.

How do Heat and Tatler represent social class? 

- Heat represents celebrities in a usually negative light, focusing on the gossip in their personal lives whilst Tatler focuses on the positive aspects of their lives usually congratulating them on achievements.