Nehal Media Blog Y9

Music Videos: Arctic Monkeys - I Bet You Look Good On The Dancefloor : CSP Arctic Monkeys Audience: -  Demographics:   The audience is broad, including younger, trendy listeners (Gen Z) and older fans, often white and middle-class. - In p sychographic, they are often  "Reformers" (independent, authentic) and "Explorers" (discovery-focused) , valuing authenticity, relatable "going out" narratives, and the band's self-made success. The audience appreciates the nostalgic 80s indie aesthetic What audience pleasures are offered by the music video for I Bet You Look Good On The Dancefloor? - Diversion: The get to see their favourite band - Personal Relationships: First Official Music Video - Personal Identity: Audience is more serious fans, they appreciate live performances - Surveillance: Gives insight into how they perform live How did fans take a leading role in making Arctic Monkeys famous back in 2005? -  In 2005, fans took a leading role in making Ar...

Music Videos: Introduction & BLACKPINK: How You Like That: CSP Introduction: What are the key conventions of music video? -  Key conventions of music videos include  performance, narrative, or concept-driven styles; fast-paced editing, close-ups of artists to build brand image, and thematic lighting and mise- en-scene to match the genre . What is intertextuality? -  Intertextuality is  the shaping of a text's meaning by other texts, referring to the interconnected nature of artistic works, literature, and media When did music videos first become a major part of the  music industry? - Music videos first became a major, essential part of the music industry in the 1980s,  specifically driven by the launch of  MTV. What launched in 1981 and why  were music videos an important part of the music industry in the 1980s and 1990s? -  MTV (Music Television)  launched on August 1, 1981, revolutionizing the music industry by playing 24-hour musi...

Heat Magazine: CSP Introduction - Heat Media pack What 3 things does Heat offer to its reader? -  In print – "we bring readers a truly unique, quality experience,  our Unmissable entertainment edit and o ur all-inclusive approach promises style for  everybody, no matter what shape or size." What does the page say that Heat offers readers? -  Celebrity news: "heat is the beating heart of the showbiz world. We ensure heat readers are always in the know and give them conversation- starters they can show off about to their mates down the pub. Our journalists have the answers to the questions before they’ve even been asked. We help celebrities to talk about their biggest secrets and we find the funny, wherever it’s hiding. What other content does Heat magazine offer its readers aside from celebrity news? - The magazine also offers Fashion & Lifestyle as well as Entertainment. What is Heat magazine's audience profile? FEMALE/MALE: 90% / 10% AVG AGE: 37 AGE PROFILE: 52%...

Tatler Magazine: CSP Tatler Media Pack: How does  the editor introduce the magazine ? - The editor, Kate Reardon says  "TATLER IS A FABULOUSLY  TARGETED, SENSATIONALLY  ACCURATE RIFLE SHOT TO THE  VERY RICHEST READERS IN THE  COUNTRY." Key Demographics: Average Age: 41 Gender: Female  Social Class (ABC1): 83% Household Income:  £261,572 What do Tatler readers think about fashion ? - 96% of Tatler magazine readers own designer fashion - 81% of Tatler magazine readers own designer shoes and accessories What are the special editions of Tatler that run throughout the year? JANUARY:  Travel Guide MARCH:  Weddings Guide APRIL:  Beauty & Cosmetic Surgery Guide JUNE:  Spa Guide JULY:  Watches & Jewellery Guide OCTOBER:  Schools Guide  Media Language: What different examples of typography can you find on the cover of Tatler ? -  The different examples of typography on the Tatler cover is the large t...

Represent NHS Blood campaign: CSP What is an advertising campaign? - an organized course of action to promote a product or service. What is the objective of the NHS Represent campaign? - The NHS 'Represent' campaign (2016) was a partnership with the MOBO Organisation designed to address the critical shortage of blood donors from Black and Asian communities.  - It aimed to increase the number of donors from these backgrounds, as they are more likely to have the specific, rare blood types needed to treat conditions such as sickle cell disease and thalassemia. What does this advert want people to do once they've seen it ? - The advert wants people of minority backgrounds to donate blood to help their community. Why is the advert called 'Represent'? - It is called 'Represent  ' because by donating they are representing minorities who don't have blood compatible to theirs because of the lack of POC donators. Why have the producers chosen celebrities to featur...

 OMO Print Advert: CSP What year was the advert produced?  The advert was created in 1955  How were women represented in most adverts in the 1950s? - Women were represented as housewives, the cook, the cleaner and the laundromat therefore restricting them to household chores.    How does the heading message and the style of the text promote the product? - The slogan 'OMO make whites brighter' makes the viewer intrigued, the word 'brighter' creates a conflict between 'dull' and 'ordinary' laundry and 'OMO brightness'. - There is also a zig-zag pattern that stresses the slogan to the viewers. Why is a picture of the product added to the bottom right of the advert? - There is a picture depicting the product that they are trying to advertise. What are the connotations of the chosen colours in this advert - red, white and blue?   - The colours red, whit and blue have patriotic connotations because of it being the colours of the British flag and that p...